Now, Micromax phones to have paid content play

After the content push from Le Eco, Indian smartphone major Micromax has announced a partnership with Eros International “to bring endless entertainment” to its consumers. Micromax has over the past couple of weeks been talking about becoming more of a services company, shifting focus from its hardware presence. The Eros Now app will now come preinstalled on Micromax’s latest smartphones showcasing Eros Now’s extensive repository of Bollywood films, music, originals and regional content.

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Now, Micromax phones to have paid content play
Bollywood Entertainment

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